With rapid development of the Internet, the ease with which people can acquire information has been greatly improved. It is imperative to remodel and upgrade traditional stadiums through Internet thinking. KCST O2O project is born with this mission: To improve the utilization of stadiums and resources, reduce operating costs, and achieve upgrade from traditional stadiums to smart venues.

The O2O project focuses on the upgrade of smart venues, upgrading third-party services, performances, events, surrounding businesses and peripheral agency services; increasing operation revenue through court booking, coaching, course search, advertising, ticketing, marketing promotion, traffic and other channels, to create a new culture and sports ecosystem.

The pilot program for the new O2O product, which is based on the integration of online and offline functions, will start from the venues operated by Kaisa Culture and Sports Group, and move to other third-party venues, and then expand to performances, sports events, sports culture and more.

We have already used our own Venue Management System in the venues operated by Kaisa Culture and Sports Group and the system is also suit for other third-party venues. 

The Yiqima App is based on the integration of online and offline functions, will start from the venues operated by Kaisa Culture and Sports Group, and move to other third-party venues, and then expand to performances, sports events, sports culture and more.